Content Templates

The Dynamic Content Templates feature in Content Studio lets you create and manage reusable templates for different sections and pages of your website. It enables you to scale content creation, reduce manual effort, and maintain consistency across brands and use cases.

Enabling Content Templates in MPC

To use the Content Templates feature, it must first be enabled in Tooling.

Step 1: Log in to platform and click Account Settings in the top-right corner.

Step 2: Go to Tooling > Feature and confirm that the Content Templates option is enabled for your business.

⚠️ If you don’t see the feature, check with your administrator to ensure it has been enabled for your account.

Setting Up Content Templates on Content Studio

The first step to using the feature is setting up the Content Templates on Content Studio.

Step 1: From the dashboard, click Content Studio and select your profile. Once inside Content Studio, open Settings.

Step 2: Navigate to Templates. Here, you’ll see all existing templates and their sections.

·         The left navigation displays templates based on the web pages of your website.

Step 3: Select a template to view its details.

Each template is divided into sections.

·         For each section, you’ll see:

o   The section name

o   The word count

o   A content prompt to guide AI-generated content.

Step 4: Edit or manage sections as needed.

·         Change the section name, word count, or custom prompt.

·         Delete a section using the delete icon.

·         Rearrange sections by dragging and dropping.

Step 5: Add a new section if required.

·         Click Add Section.

·         Define the Section Name, Word Count, and Custom Prompt.

·         Click Save to finalize.

Adding a Template

Step 1: Click Create a Template.

Step 2: Enter a Template Name and click Create Template.

Step 3: Once the template is created, you can begin building it by adding sections.

·         Follow the same process as above to add, edit, rearrange, or delete sections within the template.

Creating Content Using the Content Templates

Step 1: On the Content Studio dashboard, click Campaigns in the left navigation. Select a running web page campaign and click Add Content.

Step 2: Choose the Web Pages Workflow and click Get Started.

Step 3: Add your website URLs:

·         To auto-discover up to 50 URLs, enter your website domain.

·         To upload manually, enter up to 100 URLs at a time.

Step 4: Add your target keywords.

·         Enter keywords manually, or

·         Upload a keyword list.

Step 5: The system will begin analyzing your website and keywords. You can track progress on the My Campaigns dashboard. Once the analysis is complete, click Resume.

Step 6: Review the discovered or uploaded pages. Configure each page by mapping it to the templates set up in Settings.

·         Keywords will be auto assigned, but you can also select from your uploaded keywords.

Step 7: Map each URL to the appropriate template. When finished, click Proceed.

Need more templates? Click Manage Templates to add or adjust templates in the Settings screen.

Choose your content preferences:

·         Brand Voice

·         Target Audience

·         Language

Step 9: Click Generate. Based on your selections, Content Studio will generate web page content using the chosen templates and sections.

Step 10: Review and optimize your content.

·         Generated content appears in the Campaigns section.

·         Open a campaign to view all associated pages.

·         For each page, check the SEO Score and click Edit to refine content if needed.